How many hours are you willing (and able) to work? Based on an average (full-time) working year, you will have 260 working days. On these days you sometimes have to update the administration or travel the necessary distance by car or train. These are activities that you cannot simply pass on to customers or clients.…
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Calculate your hourly rate Suppose your expenses are annual: € 25,000. You want to be able to cover those anyway.You would like to make at least € 2,000 net profit per month. Annually, this is € 24,000. Add income tax and various deductions (about 35%). So you arrive at a desired gross profit of €…
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What do the colors in your logo say? Colors are an important part of your company’s recognition. Color does something to people. A well-chosen color can make your company stand out from the crowd. To make sure people remember your logo, it’s best to keep it as simple as possible. This makes you easily recognizable,…
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The power of advertising is.. in repeating.
What is a vision? A vision is the company’s view of the future. To some extent, it reflects the development of the company and the direction it wants to take. Core elements of the vision The vision of a company should include at least the following elements: What does the company find important in the…
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What is strategy? Strategy is a course chosen by an organization to achieve its stated objectives. It takes into account the long-term alignment between one’s own organization and the external environment. Strategy or marketing strategy is aimed at creating value and distinguishing yourself from competitors. From mission and vision to strategy Marketing strategy is, as…
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What is a company’s mission? A company’s mission and vision provide the breeding ground for the organization’s strategy. All business activities must be related to this. How exactly the relationship between mission, vision and strategy works is discussed in this article. What is a mission? A mission states what the organization wants to do for…
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